LEVI STRAUSS & CO. 2021 ANNUAL REPORT

This annual report project for Levi Strauss in 2021 exemplifies fusion of heritage and contemporary ideals. Drawing inspiration from Levi’s iconic roots, the report features a carefully curated blend of vintage craft paper and denim textures, establishing a tactile and nostalgic foundation. The incorporation of black and white photography, reminiscent of historical Americana, adds a timeless quality, linking the brand to its origins. The design seamlessly balances a sense of history with a modern aesthetic, evoking the enduring legacy of Levi Strauss while presenting the brand as a current and influential force in the fashion landscape. Through the harmonious interplay of textures and imagery, this portfolio piece captures the essence of a brand’s journey, bridging the gap between past and present in a visually compelling and cohesive annual report.