SOLMATE SUNCARE

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PACKAGING | VISUAL IDENTITY

In this visual identity system project for SolMate Suncare, a fictional product-driven company, the brand is tailored for young adults aged 18-35 who embrace an active and adventurous lifestyle while prioritizing self-care and environmental consciousness. The design combines type and iconography to evoke a sense of luxury, bohemian spirit, and organic sustainability. The color palette is carefully curated to communicate these values, creating a cohesive visual language. The project extends beyond static elements, encompassing dynamic pages of the company’s website, including the Homepage, Product page, and Mobile Product pages. This comprehensive visual identity system not only captures the essence of SolMate Suncare but also demonstrates brand story across diverse digital touchpoints.

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